THE FOUNDER
Let's rewrite your hair history
The story of LAO Care is that of Lisa Schino, a seeker of truth. Her rich experience in the cosmetics industry led her to a crucial realization: the need to forge a perfect harmony between efficacy and naturalness , fully embracing excellence through innovation, sensory pleasure, and ethics. She sees each head of hair not only as an aesthetic attribute but as a profound expression of personal identity.
“…This is what LAO Care is: a brand that takes care of you and your hair by revolutionizing hair beauty with boldness , sincerity and innovation .”
Lisa Schino
THE PROMISE
The Audacity Your Hair Deserves
Boldness is the common thread at LAO Care, permeating both our approach to product development and the commitment we make to our customers.
Drawing inspiration from nature to mimic and support the biological processes of hair and skin, we create hair solutions that unlock hair's hidden potential, delivering visible transformation through patented formulas.
At LAO Care, being bold means pushing the boundaries of what's possible in hair care to reveal the true beauty of each individual.